Research + Planning:
Strengths - There are several posts that display a clear vision of what the final products being produced will entail and look like.
The choice of concepts and ideas that blog posts have been created for is varied showing massive thought has been put into what they wasn't to create in the end.
Although varied, the focus on the single genre presents a main idea that is loud and clear to the reader of the genre they are going for.
Weaknesses - Even though it is focused well within one genre and focused well on that, an improvement could be diversifying into other genres to show a vaster expanse of ideas thats been narrowed down more so, therefore showing much more progress.
Further detail could have been put into each individual post possibly showing more thought from the student.
Digipak:
Strengths - Extremely professional look, it could pass off for a real in store product.
Brilliant use of imagery, good location and interesting looking blur effect.
Weaknesses - Could be looked at as quite a simple design with only one actor, a simple location.
Also the black and white filter, although aesthetically good looking, could be seen as quite easy and unadventurous technically.
Magazine Advert:
Strengths - Similar to the digipak the advert has a very professional look. I feel it uses the filters location and actor all together very well.
The mise en scene is utilised beautifully in the advert, with very different and interesting costume choice being decided on for the character giving it a very individual look to set itself apart.
Weaknesses - Although the text is clever and fits well, the advert could be improved by including more such as reviews etc to add authenticity.
Evaluation:
Strengths - He focus on all the areas and allows a clear vision for what bits he feels he needed to improve on ore areas he liked.
Weaknesses - I feel slightly more detail could be put for each section to just give a more substantial idea of what he wanted to do better.